When it comes to marketing your event, there's a lot on the line. You need to think about who you want people to see and how they'll hear about what you're doing in order for them be interested enough . Of course this is not just any old social or benefit event - we have high expectations. The more people that show up means better publicity, so when thinking of how to best communicate with potential attendees make sure that all messages are respectful and positive.
The first step in marketing an event successfully is to get the word out. There are many ways that you can do this, such as hanging flyers around town or by using mass media like TV and radio ads. Most of the time people use "word-of-mouth" advertising along with some strategically placed posters on light poles when they're trying to promote a non profit organization's event for free because it doesn't cost anything at all.
2.Appeal to people's emotions
The second factor is the way that you market. You can use emotional factors to convince someone of how much good they are doing by donating, and if not donating then at least joining in on a great time. For example, for an event benefiting children with cancer or some other type of disease that has horrific effects like blindness, you could create signs depicting these kids suffering because their parents can't afford treatment which will lead them into poverty. This would make anyone feel bad enough about themselves as to go ahead and donate any amount possible.
3. Get the right people involved
The third factor to keep in mind is getting the right people involved. You may think that a local celebrity will not be able to get as many attendees, but if you can find someone who has an influence on your city and cause, then they are more than likely going to help out with hosting or attending at least one event during this time of need for those living nearby.Keep these three factors in mind when organizing any fundraiser for disaster relief: finding the best location possible; securing sponsorships from large companies and asking celebrities within your area to chip in.
The fourth way to market your event is by using tactics like getting a person with lot of pull. If you can get someone influential, they will encourage others to come because their social status or business connections might have that same influence.
5.Hype the event
The fifth way to market an event is by making it look like a great time in order to get other potential attendees interested in attending themselves or getting others involved too.
6.Make use of free publicity
Getting free publicity is the best possible way to raise awareness for your cause. The local paper can be a great help during this process, so don't forget that they're an outlet you should take advantage of if it fits in with what you have planned.
7.Work with a reachable venue
You should think about where the event is being held and how you are going to promote it. You want an event that people can easily attend, so in order for your community to support this idea, make sure you're not making them travel too far out of their way or ask them for extra help with something they don't do regularly. By thinking ahead and considering things like these before hand will allow your entire town/city's population a chance at attending.
8.Make respectable ads
The other thing that you should always have in your ads is respect. Your event will do better if everyone feels welcome to come and not feel discriminated for any reason, of which the most important one being race or education level since these are two things that people can't change about themselves.
The way that you market your event will determine how many people show up for the event and how much you benefit from throwing the party.